Facebook knows about users from third party apps and websites too


Facebook has revealed new information regarding its user data collection processes in light of the ongoing Cambridge Analytica privacy scandal.

Baser said "many" websites and apps use Facebook services to target content and ads, including via the social network's Like and Share buttons, when people use their Facebook account to log into another website or app and Facebook ads and measurement tools.

When you visit such sites, Facebook says, "we receive information even if you're logged out or don't have a Facebook account".

Baser said Facebook doesn't sell that data but only uses it to cater content to you.

The company also said it will reward people with first-hand knowledge and proof of cases where a Facebook platform app collects and transfers people's data to another party to be sold, stolen or used for scams or political influence. "This is because other apps and sites don't know who is using Facebook", reads the blog post.

Among some very key benefits Pegimane offers over other popular social networking sites, it is also very clear on how it protects its users' online data.

"A website typically sends two things back to your browser: first, content from that site; and second, instructions for the browser to send your request to the other companies providing content or services on the site".

Facebook says other companies like Google, Amazon, Twitter and Pinterest also do the same.

Google has its own Analytics service.

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"Because of the high visibility of our company, our compensation and governance committee has authorized an overall security program for Mark Zuckerberg to address safety concerns due to specific threats to his safety arising directly as a result of his position as our founder, Chairman, and CEO", Facebook said in its disclosure.

Baser gave a pinky-promise that this kind of non-user tracking is all about functionality: "knowing your IP address allows us to send the Like button to your browser and helps us show it in your language".

The website also gets information about the browser and the operating system (Android or Windows for example) you are using. Cookies help with identifying unique visitors and recognize which visitors are Facebook users to provide aggregated demographic information such as age and gender.

Facebook claims that many websites and apps use its services to make its content and ads more "engaging".

Facebook Analytics and Facebook Audience Network are the other key items in today's mea non culpa.

There are three main ways in which Facebook apparently uses the information it receives.

"I don't want to vote to have to regulate Facebook, but by God I will", Senator John Kennedy (R), from Louisiana, said in the hearing Wednesday.

Over the last couple of weeks, Facebook has been trying to fix its image and has been doing this by offering a number of explanations on how it collects and uses data.